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Our Leadership Team

Ashley Lawrence, MBA

Ashley Lawrence, MBA

Chief Executive Officer

An award-winning entrepreneur in the field of staffing, Ashley has co-founded each of the Trinnovo Group's award-winning brands. As the founder of Trinnovo Group, Ashley brought together each brand (Trust in SODA, Broadgate, DeepRec.ai) to drive customer sy...

Ben Adams

Ben Adams

Co-Founder and Broadgate UK/EU MD

Meet Ben Adams, the Co-Founder and International Managing Director for Broadgate. Ben co-founded Broadgate in January 2015 with a clear vision: to create a recruitment agency built around people, culture, and excellenc...

Helena Sullivan

Helena Sullivan

CMO

​​​​Helena is our CMO, leading marketing strategy and delivery for all Trinnovo Group brands globally. Her team are responsible for communities, social media, and thought leadership including events, podcasts and blogs, digital marketing, bids & tenders, and technology.Helena started her recruitment mar...

David Young

David Young

Director & Co-Founder, Trust in SODA

​David is the Co-Founder of Trust in SODA, along with Ashley Lawrence. David started the business in 2013 with a vision to create an environment where no one ever wants to leave because they are inspired, engaged, rewarded, properly trained, and happy. David is passionate about providing a per...

Hayley Killengrey

Hayley Killengrey

DeepRec.ai Co-Founder and Managing Director, US

​​Hayley has over 13 years of experience recruiting inside the software engineering space. In that time, she has honed her expertise in all aspects of SDLC and built a comprehensive network of engineering professionals at all levels across the UK, Europe, and North America. Having lived and worked ...

Anthony Kelly

Anthony Kelly

DeepRec.ai Co-Founder and Managing Director, Europe

​Anthony Kelly is an Irish Entrepreneur, digital tech recruitment specialist, and the founder of DeepRec.ai (part of Trinnovo Group). With over nine years of recruitment experience, Anthony has delivered tailor-made talent solutions to many of the world’s leading-edge tech companies.By combining expertise in candidate ide...

Lauren Langdell

Lauren Langdell

Director (DACH) SODA and Founder at Women in DevOps

Lauren is the Founder and Global Director of Women in DevOps.

Oliver Perry

Oliver Perry

Managing Director, SODA, UK & EU

​Oliver Perry is the Managing Director of our European and UK Markets at Trust in SODA. He oversees the brand across Ireland, DACH and the UK, recruiting in the Software Engineering, DevOps, Product, and Design & Data spaces.

Sean Woolley

Sean Woolley

Group Financial Controller

In 2023, Sean joined a pivotal role at Trinnovo Group, spearheading the finance, legal, and compliance divisions. With a distinctive expertise in fostering business expansion through organic growth, acquisitions, and turnaround strategies, Sean's professional journey began with the establishment and subsequent sale of his engineering company,...

Matthew Goddard

Matthew Goddard

Head of Legal & Compliance

Matthew heads up Trinnovo's Legal & Compliance team for all of our brands globally. Matthew's team focus on total business protection, delivering an exceptional onboarding experience for our customers, utilising emerging technologies and integrations to improve our processes, and supporting our i...

Matt Carter

Matt Carter

Associate Director, Broadgate, Client Engagement

​Matt is one of the founding recruiters of Broadgate, joining the business as a start-up in 2015. Matt was instrumental in helping the business grow quickly, specialising in Governance, Risk & Compliance recruitment with a focus on exceptional candidate support and strategic client advice.With over ten years of e...

Viki Dowthwaite

Viki Dowthwaite

Associate Director, Trust in SODA, UK & European Contract Recruitment

Viki heads up the Global Freelance / Contract Teams here at Trust in SODA, part of Trinnovo Group. The teams specialise across the UK, Irish, Swiss & German Markets recruiting the whole digital lifecycle for our clients.

Ryan Hackett

Ryan Hackett

Solutions Director

Ryan is an experienced staffing solutions specialist with a strong track record in digital transformation project delivery.​"There is so much to be proud about working for Trinnovo Group, the culture, 3 unique but closel...

Lucy Neal

Lucy Neal

Associate Marketing Director & Co-Founder Women in DevOps

A dependable and empathic team leader, Lucy Neal is Trinnovo Group’s Associate Marketing Director and Co-Founder of Women in DevOps, an international community on a mission to close the DevOps gender gap and inspire future leaders in tech. Lucy is responsible for planning and deliverin...

Connor Nurse

Connor Nurse

Head of US, Broadgate

​Connor has recruited across Quantitative Risk Management for the last 4 years and now heads up the Risk function for Broadgate in the US. His portfolio spans from Tier 1 Banks all the way through to Series A start-ups and he offers a tailored, specific approach for each client depending on...

Marita Harper

Marita Harper

HR Partner

Marita is our HR Partner and is ​CIPD qualified. She is passionate about health and wellness, and a qualified Mental Health first aider.

Kendall Barnett

Kendall Barnett

Head of US, Trust in SODA

Kendall focuses on Software Engineering positions in the US; including Front End, Back End, Full Stack, Managerial and Embedded Software Engineering positions. ​Kendall has a degree in Economics with minors in Accounting and Spanish from the University of New Hampshire. Since graduating, she has been working in recruitment ...

James Lawrence

James Lawrence

Non Executive Director & Founder at Ex-Mlitary Careers

​Following his service in Iraq and Northern Ireland as an infantry soldier in the British Army, James Lawrence noticed an opportunity to help fellow veterans find meaningful work after leaving the forces.With...

Daniel Tapsell

Daniel Tapsell

Associate Director, Broadgate

​Dan heads up the Broadgate Staffing Interim & Contract business. Dan is an industry-leading recruitment and outcome delivery professional. He has almost 10 years of experience in providing interim outcome-based solutions for clients in financial services. Dan is one of the founding members of Broadgate.Dan h...

Kevin Adam-Hein

Kevin Adam-Hein

Head of Ireland, Broadgate

​​Kevin specialises in the Recruitment of Compliance & Financial Crime professionals from mid-senior levels across multiple sectors including Financial Services, Insurance, Corporate, Retail & Investment Banking, and Asset Management. Kevin is based in Dublin, Ireland and leads our Ireland team.Kevin spent several ...

Micha Swallow

Micha Swallow

Learning, Development & Performance Lead

​Micha is our Learning, Development and Performance Lead and is involved in all of our coaching and facilitation for all our global brands as well as being a vital member of the Trinnovo Consulting team. Micha is dedicated to creating collaborative, innovative, and top-tier learning experiences for both entry-level and seasoned consultants, s...

Gabriella Morrey-Jones

Gabriella Morrey-Jones

Talent Acquisition Lead

​Gabriella (Gabs) is our Talent Acquisition Lead and is responsible for hiring the best talent who will all individually contribute to the growth and success of Trinnovo Group.Gabs started off...