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Our Leadership Team

Ashley Lawrence, MBA

Ashley Lawrence, MBA

Chief Executive Officer

An award-winning entrepreneur in the field of staffing, Ashley has co-founded each of the Trinnovo Group's award-winning brands. As the founder of Trinnovo Group, Ashley brought together each brand (Trust in SODA, Broadgate, DeepRec.ai) to drive customer sy...

Ben Adams

Ben Adams

Co-Founder and Broadgate UK/EU MD

Ben is our Co-Founder and Managing Director of Broadgate UK/EU. Ben co-founded Broadgate in January 2015 with a commitment to creating a recruitment agency built around people, culture, and excellence.Ben grew Broadga...

Helena Sullivan

Helena Sullivan

CMO

​​​​Helena is our CMO, leading marketing strategy and delivery for all Trinnovo Group brands globally. Her team are responsible for communities, social media, and thought leadership including events, podcasts and blogs, digital marketing, bids & tenders, and technology.Helena started her recruitment mar...

David Young

David Young

Director & Co-Founder

​David is the Co-Founder of Trust in SODA, along with Ashley Lawrence. David started the business in 2013 with a vision to create an environment where no one ever wants to leave because they are inspired, engaged, rewarded, properly trained, and happy. David is passionate about providing a per...

Hayley Killengrey

Hayley Killengrey

DeepRec.ai Co-Founder and Managing Director, US

​​Hayley has over 13 years of experience recruiting inside the software engineering space. In that time, she has honed her expertise in all aspects of SDLC and built a comprehensive network of engineering professionals at all levels across the UK, Europe, and North America. Having lived and worked ...

Anthony Kelly

Anthony Kelly

DeepRec.ai Co-Founder and Managing Director, Europe

​Anthony Kelly is an Irish Entrepreneur, digital tech recruitment specialist, and the founder of DeepRec.ai (part of Trinnovo Group). With over nine years of recruitment experience, Anthony has delivered tailor-made talent solutions to many of the world’s leading-edge tech companies.By combining expertise in candidate ide...

Lauren Langdell

Lauren Langdell

Founder Women in DevOps & Client Director, SODA

Lauren is the Founder and Global Director of Women in DevOps.

Oliver Perry

Oliver Perry

Sales Director, SODA, UK & EU

​Oliver Perry is the Sales Director of our European and UK Markets at Trust in SODA. He oversees the brand across Ireland, DACH and the UK, recruiting in the Software Engineering, DevOps, Product, and Design & Data spaces.

Alex Willshere

Alex Willshere

Group Director of Talent, People & Performance

​Alex owns our People strategy and is accountable for aligning that with our overall group strategy. Our people strategy incorporates five key pillars; Talent Acquisition, Development, Performance, Retention and Management – ensuring we are hiring the right people and that they are joining the right leaders and teams, reducing the time ...

Sean Woolley

Sean Woolley

Group Financial Controller

In 2023, Sean joined a pivotal role at Trinnovo Group, spearheading the finance, legal, and compliance divisions. With a distinctive expertise in fostering business expansion through organic growth, acquisitions, and turnaround strategies, Sean's professional journey began with the establishment and subsequent sale of his engineering company,...

Matt Carter

Matt Carter

Associate Director, Broadgate, Client Engagement

​Matt is one of the founding recruiters of Broadgate, joining the business as a start-up in 2015. Matt was instrumental in helping the business grow quickly, specialising in Governance, Risk & Compliance recruitment with a focus on exceptional candidate support and strategic client advice.With over ten years of e...

Sabrina Battiston

Sabrina Battiston

Business Manager, SODA, US

​Sabrina has been with Soda for over two years, originally building out the DevOps, Site Reliability, and QA desks in the US. She has also been active with Women in DevOps, speaking at a variety of events and webinars. After a highly successful few years with Soda, Sabrina is now leading th...

Connor Nurse

Connor Nurse

Manager, Broadgate, US

​Connor has recruited across Quantitative Risk Management for the last 4 years and now heads up the Risk function for Broadgate in the US. His portfolio spans from Tier 1 Banks all the way through to Series A start-ups and he offers a tailored, specific approach for each client depending on...

James Lawrence

James Lawrence

Non Executive Director & Founder at Ex-Mlitary Careers

​Following his service in Iraq and Northern Ireland as an infantry soldier in the British Army, James Lawrence noticed an opportunity to help fellow veterans find meaningful work after leaving the forces.With...

Gareth James

Gareth James

Associate Director, Broadgate, UK & EU

​Gareth focuses on C-Suite appointments across Accounting, Finance & Operations skillsets for the Financial Services sector throughout the UK & DACH regions. Gareth has a degree in Ancient and Medieval History from Birmingham University. He also has an excellent sports record – Gare...

Viki Dowthwaite

Viki Dowthwaite

Associate Director for UK & European Contract Recruitment

​Originally from Preston Lancashire, Viki moved to the South in 2009 for university and after embarking on a career in recruitment, she hasn't looked back!Viki has been working exclusively in the UK and Europe for ove...

Cassidy Bishop

Cassidy Bishop

Business Manager, Broadgate, Legal & GRC

Cassidy has a degree in Law from Brunel University and leads our Legal, Risk and Compliance teams. With over 10 years of recruitment and commercial experience, he takes pride in delivering a personal, proactive and solutions-led approach to staffing.

Daniel Tapsell

Daniel Tapsell

Associate Director, Broadgate

​Dan heads up the Broadgate Staffing Interim & Contract business. Dan is an industry-leading recruitment and outcome delivery professional. He has almost 10 years of experience in providing interim outcome-based solutions for clients in financial services. Dan is one of the founding members of Broadgate.Dan h...

Lucy Neal

Lucy Neal

Associate Marketing Director & Co-Founder Women in DevOps

A dependable and empathic team leader, Lucy Neal is Trinnovo Group’s Associate Marketing Director and Co-Founder of Women in DevOps, an international community on a mission to close the DevOps gender gap and inspire future leaders in tech. Lucy is responsible for planning and deliverin...

Marita Harper

Marita Harper

HR Partner

Marita is our HR Partner and is ​CIPD qualified. She is passionate about health and wellness, and a qualified Mental Health first aider.

Kevin Adam-Hein

Kevin Adam-Hein

Business Manager, Broadgate, GRC & Head of Ireland

​​Kevin specialises in the Recruitment of Compliance & Financial Crime professionals from mid-senior levels across multiple sectors including Financial Services, Insurance, Corporate, Retail & Investment Banking, and Asset Management. Kevin is based in Dublin, Ireland and leads our Ireland team.Kevin spent several ...

Kendall Barnett

Kendall Barnett

Business Manager - USA

Kendall focuses on Software Engineering positions in the US; including Front End, Back End, Full Stack, Managerial and Embedded Software Engineering positions. ​Kendall has a degree in Economics with minors in Accounting and Spanish from the University of New Hampshire. Since graduating, she has been working in recruitment ...

Micha Swallow

Micha Swallow

Learning, Development & Performance Lead

​Micha is our Learning, Development and Performance Lead and is involved in all of our coaching and facilitation for all our global brands as well as being a vital member of the Trinnovo Consulting team. Micha is dedicated to creating collaborative, innovative, and top-tier learning experiences for both entry-level and seasoned consultants, s...